Glossary
Gay Pride
Gay pride is the public affirmation of dignity and self-acceptance among LGBTQ people, celebrated most visibly through Pride Month and Pride marches each June.
Gay pride is the positive affirmation of LGBTQ identity, a stance of dignity and self-acceptance that arose as a political answer to the shame and stigma long imposed on gay people. Activist Frank Kameny popularized the slogan "Gay Is Good" around 1968 as an early rallying cry. Pride as a public event traces to the 1969 Stonewall Uprising in New York City; the first marches were held on June 28, 1970, marking its one-year anniversary. Those commemorations grew into Pride Month, now observed each June with parades, festivals, and cultural events worldwide. Pride blends celebration with continued advocacy, honoring both how far LGBTQ people have come and the work that remains.
Learn more: www.loc.gov/lgbt-pride-month/about
Free checklist
How not to f*ck up your queer marketing
A checklist for businesses that want to win over LGBTQ+ customers, authentically.
Definitions are the easy part. The checklist helps you get the rest of your marketing right too.
Delivered by email. No spam, ever.
Related terms